Custom surveys

A black and grey silhouette of a palm tree with a circular area highlighted in full colour is accompanied by the words, What are your surveys telling you?


A photograph of an elephant accompanied by the text ... and what are they not? A strategically designed survey can provide the clear insight needed for a full viewpoint.


Need help with your survey?

It's a fact: Well-designed and appropriately executed surveys can provide the accurate information that you need in a cost-effective manner.

Here, Statistics Canada shares its extensive survey expertise with you by taking you through a series of important questions you need to ask when assessing survey proposals or using survey results.

Consider these questions to avoid survey pitfalls and costly mistakes. They shed light on the main aspects of a survey, from matching your information needs to the right kind of survey, through to interpreting the survey results.