Statistics Canada - Government of Canada

Table 2  Frequent users rely on television but usually consume more than one source of news

Table 2.a  Frequent users rely on television but usually consume more than one source of news, by demographic characteristics
  % of frequent users Average number of sources used
Television Radio Newspaper Magazines Internet
All respondents 19 years and older who follow the news frequently
91
53
70
23
30
2.67
Age
19 to 241
86
41
66
20
42
2.55
25 to 44
89*
54*
67*
21*
38*
2.70*
45 to 64
92*
57*
73*
25*
27*
2.73*
65 and older
95*
83*
74*
24*
9*
2.55
Gender
Women
92
52
68*
22
24*
2.58*
Men1
90
54
73
24
36
2.76
Marital Status
Married/Common-Law
91*
56*
72*
23*
30
2.71*
Other1
89
49
68
21
30
2.58
* Significantly different than the reference group at p < 0.05.
1. Reference group.
Source: Statistics Canada, General Social Survey, 2003.
Table source: Statistics Canada, 2007, "Keeping up with the times: Canadians and their news media diet," Canadian Social Trends, catalogue number 11-008-XWE.

Table 2.b  Frequent users rely on television but usually consume more than one source of news, by work and education
  % of frequent users Average number of sources used
Television Radio Newspaper Magazines Internet
All respondents 19 years and older who follow the news frequently
91
53
70
23
30
2.67
Highest Level of Education
No postsecondary
93*
47*
64*
16*
12*
2.32*
Some Postsecondary1
89
57
73
26
39
2.81
Occupation Type
Professional/Manager
91*
60*
75*
30*
48*
3.04*
Other Occupations1
88
52
69
21
24
2.58
Household Income
Less than $29,9991
93
48
61
18
20
2.40
$30,000 to $59,999
91*
53*
68*
21*
27*
2.59*
$60,000 and more
87*
59*
76*
28*
41*
2.92*
Not Stated
92*
49
69*
19*
21*
2.50*
* Significantly different than the reference group at p < 0.05.
1. Reference group.
Source: Statistics Canada, General Social Survey, 2003.
Table source: Statistics Canada, 2007, "Keeping up with the times: Canadians and their news media diet," Canadian Social Trends, catalogue number 11-008-XWE.

Table 2.c  Frequent users rely on television but usually consume more than one source of news, by immigration and language
  % of frequent users Average number of sources used
Television Radio Newspaper Magazines Internet
All respondents 19 years and older who follow the news frequently
91
53
70
23
30
2.67
Born in Canada
Yes
91
54
71*
23
28*
2.67
No1
90
52
67
20
36
2.68
Language Used at home
English1
89
57
75
25
32
2.79
French
94*
44*
61*
19*
21*
2.39*
Other
90*
49*
62*
18*
34*
2.53*
* Significantly different than the reference group at p < 0.05.
1. Reference group.
Source: Statistics Canada, General Social Survey, 2003.
Table source: Statistics Canada, 2007, "Keeping up with the times: Canadians and their news media diet," Canadian Social Trends, catalogue number 11-008-XWE.

Table 2.d  Frequent users rely on television but usually consume more than one source of news, by place of residence
  % of frequent users Average number of sources used
Television Radio Newspaper Magazines Internet
All respondents 19 years and older who follow the news frequently
91
53
70
23
30
2.67
Region
Atlantic
91*
58*
67*
17*
24*
2.57*
Quebec
94*
46*
62*
19*
23*
2.44*
Ontario1
89
55
74
24
34
2.75
Prairies
90
56*
74
24
29*
2.73*
BC
89
57*
75*
27*
36*
2.81*
Urban/rural area
Montréal
93*
48*
63*
21*
29*
2.53*
Toronto
90*
55*
73*
24*
39*
2.80*
Vancouver
88*
57*
74*
25*
39*
2.83*
Other CMA2
89*
54
73*
24*
32*
2.73*
CA3
92
53
74*
23*
26*
2.67*
Rural
92
54
64
20
19
2.48
* Significantly different than the reference group at p < 0.05.
1. Reference group.
2. Census Metropolitan Area.
3. Census Agglomeration.
Source: Statistics Canada, General Social Survey, 2003.
Table source: Statistics Canada, 2007, "Keeping up with the times: Canadians and their news media diet," Canadian Social Trends, catalogue number 11-008-XWE.