Taking stock of equity compensation
Stock options garnered many headlines during the recent high-tech boom and bust. While media attention focused on fortunes gained and lost, little background information was offered on the nature of various plans, or the employers and employees involved. On the one hand, plans such as stock options allow employees to share company risks and rewards, in the hope that they themselves will be financially rewarded. On the other hand, companies see this benefit as a way to encourage greater employee effort, as well as to attract and retain high-quality workers.
Equity compensation is not new. The United States has had legislation governing employee ownership plans since 1974, and other countries have had similar tax and legal requirements. Canada has no specific federal legislation on employee ownership plans; however, certain situations are covered in tax legislation and several provinces provide supporting grants or tax breaks (see Tax and legal requirements of stock purchase plans). As a result, the terms 'employee share ownership plan' (ESOP), 'stock option,' 'stock purchase plan,' and 'equity compensation' are often used interchangeably. Without a central legislative focus, evidence on the breadth and depth of employee stock ownership has been piecemeal. In 2002, The Globe and Mail reported that about one-third of the 100 largest companies in Canada have some form of long-term stock plan. But do these plans extend to all employees? Do smaller companies also have plans? And what is the range of plans offered?
This article describes several forms of stock purchase plans in Canada and examines participation using the Workplace and Employee Survey (see Data source and definitions). Some U.S. statistics are presented as well.
Stock purchase plans
Three types of stock purchase plans are common in Canada. They can be combinations of employee ownership and equity plans. The best known are stock options. A stock option is a legal agreement between an employee and employer giving the employee the right to buy a fixed number of company shares at a fixed price (the exercise or strike price). An option holder has no shareholder rights, such as receiving dividends or voting. A contract sets out the terms, which include number of shares, vesting schedule, exercise price, and termination date. 2 Regulations on determining the exercise price vary depending on whether the companies are publicly traded (and thus bound by the requirements of a particular stock exchange) or privately traded.
For example, consider an employee beginning a new job at company X. In addition to an annual salary, the person receives a stock option grant for the right to purchase 1,000 shares of company stock at the exercise price of $3 per share. The shares are vested but can only be purchased after a specified period of time—typically three to five years. At the end of the period, the price per share has risen to $6. The employee may now choose to exercise the option and buy the shares, which can either be held or sold immediately on the open market. Some companies may stipulate mandatory holding periods. Tax consequences arise upon both exercising the option and selling the shares.
Stock equity plans entail the legal transfer of ownership of shares. The employee is required to pay for the stock and may or may not have additional rights attached to it. The risk potential associated with investing in the company levels the playing field between the original owners and employee 'owners.' Some observers note that stock equity plans are more successful than other types of equity compensation because employees who have invested money in a company are more likely to have a higher level of commitment (Phillips 2001).
Phantom stock units have rights equivalent to real stock equity but entail no legal transfer of ownership. The employee does not have legal title to any of the assets of the company. Phantom stock units are generally used when owners are not comfortable transferring real equity ownership to employees and do not want them to have a vote.
Stock purchase plans can be complex
The lack of direct federal legislation leaves companies free to develop diverse types of plans. The choice usually depends on company culture and ownership structure. For example, a privately traded firm not able to issue shares but wishing to establish some ownership culture may choose a phantom stock plan as the most practical option. Employers can give employees stock in the company through various arrangements—for example, to upper management employees only or to all employees. More and more, companies are offering their stock option plans to non-management personnel, including both salaried and hourly non-unionized employees (Brown 2002). 3 An employer can also set up various types of stock option plans with different vesting schedules, share amounts, and exercise specifications and prices. For all stock purchase plans, a company can specify eligibility requirements such as minimum length of tenure in a particular job, number of shares allocated to an employee (more shares with more seniority, for example), and buyout provisions.
Employee benefit and recruitment tool
Equity compensation is often used as a tool for recruiting, retaining and motivating employees in a competitive labour market. As Canadian companies turn more to the international labour pool, this kind of compensation is being seen as an attractive incentive. Instead of receiving just a wage, workers have the opportunity to gain financially from the increased value of the company. Equity compensation can also be used to reward good performance and to promote pride and corporate loyalty. In a survey of about 300 companies, the Conference Board of Canada found that 72% cited recruitment and retention of top employees as the number one reason for the use of stock options. In addition, about 40% used stock option plans to foster a sense of ownership.
Most Canadian research on equity compensation highlights the positive benefits of employee ownership, especially if the plan is set up with the employer's corporate structure and management style in mind (Phillips 2001, Beatty and Schachter 2002). In some instances, the financial value of equity compensation may be less important than the perception of employee ownership in influencing worker attitude. Recent case studies of companies with ownership plans show that for those in financial crisis, such plans can be the key to survival, a return to profitability, and continued growth (Beatty and Schachter 2002).
Other industry experts note the greater risk of stock options, which shift a portion of stable wages to payments contingent upon profits. Because the plan is managed by the individual employee, the investment risk could be considerably high. In the wake of corporate scandals and declining stock prices, many financial planners point to the risk of losses from insufficient financial planning information and narrow investment portfolios. One survey of high-tech companies found half admitted that many employees do not understand how their stock option plan works (Bloom 2001). Some U.S. companies are now reporting more education for employees on the potential effect of company stock ownership, and several bills addressing the provision of professional investment advice for retirement planning are before the U.S. Congress (Leder 2002). 4
Who participates in stock purchase plans
According to the 1999 Workplace and Employee Survey, about 815,000 or 10% of employees had a stock purchase plan. Of this number, 81% worked for employers who contributed or offered discounts on purchases. Similar to those with other non-wage benefits (such as pension plans, life insurance, or dental coverage), participants tended to be middle-aged or older, work full time, and have permanent jobs. In addition, they were more likely to have a university degree, earn $20 or more per hour, and work in larger workplaces (Table 1).
Where stock plan participants work
Stock purchase plans are found in all private-sector industries, regions, and firm sizes. Certain industries, however, are believed to be aggressively using them in recruitment. According to one recent report, high-technology, chemical, pharmaceutical, and telecommunications industries are most likely to allocate company shares to equity compensation (Hynes and Lendvay-Zwickl 2001). Indeed, over a third of employees in the computer and telecommunications (CT) sector had stock purchase plans in 1999 (Chart A). 5 However, these plans were not limited to high-tech. About a quarter of employees in forestry, mining, and oil and gas extraction in 1999 were also likely to be participants. Some primary-sector companies initiated employee ownership plans in a time of financial crisis (Beatty and Schachter 2002). High incidence was also found in information and cultural industries (17%), while construction had the lowest incidence (3%).
Some regional variations were apparent, with proportions highest in Alberta (13%) and Ontario (11%), and lowest in Quebec and Manitoba (7%) (Table 1).
Larger employers in 1999 were more likely to report the availability of different compensation programs. Although two-thirds of private-sector employees worked in environments with less than 100 employees, these workplaces were less likely to have stock purchase plan participants than those with 100 to 499 (13%) or 500 and over (20%).
Most stock purchase plan participants had higher hourly wages
The median hourly wage of stock purchase plan participants was $22, about $7 more than those with no stock purchase plans. Overall, the prevalence of stock purchase plans rose with wages and salaries. Those earning $20 or more per hour were over 5 times as likely as those earning less than $12 to be participants. Over one-half of plan participants earned $20 or more per hour, compared with 30% of all private-sector employees.
Almost a third of computer-related professionals participated in stock purchase plans
With computer programmers and analysts in hot demand at the end of the 1990s, many employers in the high-tech industry sought to attract workers through equity compensation. Not surprisingly, 32% of people in these professional occupations reported having a stock purchase plan in 1999—more than triple the rate for all employees.
Professional occupations in natural and applied sciences had the same participation rate as computer programmers (Table 2). These occupations include engineers, scientists, chemists, architects and mathematicians. Many of these jobs were in specialized research companies where stocks can be a key component of recruitment.
Not surprisingly, those in professional occupations were more likely to have their employer contribute to or discount their stock purchase plans (83%). Occupations in sales, service and marketing were the least likely (68%). The high incidence of stock purchase plans among professional occupations likely coincides with the high education levels of plan participants. Fifteen percent of private-sector employees had a university degree in 1999, compared with 28% of stock purchase plan participants.
Union membership had little effect
In 1999, about 8% of union employees (or those covered by a collective agreement) and 10% of non-union employees were stock purchase plan participants. Those in a union were more likely to work in manufacturing (41%). Most of the non-unionized were in manufacturing (22%), retail trade (20%), and business services (17%). Some research suggests that employee ownership and other equity plans foster better co-operation between unions and management. A few case studies found them useful in aligning management and employee goals as well as improving worker motivation (Beatty and Schachter 2002).
Nearly 1 in 10 private-sector employees were stock purchase plan participants in 1999. Equity compensation plans are extremely varied, as are their financial costs and benefits. Research in this area is further complicated by the lack of a clear definition of what constitutes a stock purchase plan or other equity compensation plan.
Stock purchase plans are not mandatory, but they are a benefit that employees must manage themselves. As a result, the associated risk, with stock option plans in particular, can be high; employees can either gain or lose an income source. Employees decide when or if to exercise stock options and then sell the shares on the open market.
Stock purchase plans in 1999 were more heavily concentrated among employees with higher earnings; in certain professional occupations such as computer programmers and analysts, and occupations in natural and applied sciences; and in industries such as CT and forestry, mining, and oil and gas extraction. Stock purchase plan participants also tended to work in larger workplaces (particularly those with 500 or more employees).
The use of stock purchase plans is still a relatively small phenomenon but government legislation, accounting practices or tax modifications could mean a change. The year 1999 was particularly good for employment and stock market growth; however, more recently, stock purchase plans may have lost their initial allure, especially as stock prices continue to decline.
Jacqueline Luffman is currently on leave. For further information on this article, contact Sophie Lefebvre of the Labour and Household Surveys Analysis Division at (613) 951-5870 or firstname.lastname@example.org.