Introduction to Some Key Elements of a Well-Designed Questionnaire (19220010)

In this session, we will look at key elements of a questionnaire that encourage respondents to complete a survey. The focus will be on elements such as the introduction, accompanying text as well as appeal, and not on the different ways of formulating the questions. The objective is to provide those who occasionally design questionnaires practical advice to help make a questionnaire stand out. This session is intended for beginners. Some familiarity with basic statistical concepts would be beneficial/advantageous but not required.

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